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Top 3 Hiring Challenges in Home Healthcare That an ATS Solves

February 17th, 2024 | 3 min. read

By Kelli Lewis

In home healthcare, the difference between success and struggle often lies in the hands of those who provide care — the staff. However, home healthcare providers face many challenges with hiring and retaining a workforce that meets the escalating demands of an aging population. Failing to address these issues can lead to compromised patient care and strained operations.

At Whirks, we understand that the backbone of effective home healthcare lies in a provider's ability to attract and maintain a dedicated team. We use winning technology for our home healthcare payroll services offering solutions that give you more time to focus on patient care and less on paperwork.

We will face these hiring challenges head-on and present the ways an Applicant Tracking System (ATS) can offer not just relief but also a strategic advantage. By the end, you will know:

  • How an ATS can reduce the impact of staff shortages.
  • Ways an ATS can elevate the quality of your candidate pool.
  • How an ATS can boost staff engagement.
  • Strategies an ATS provides to improve staff retention.

What is an Applicant Tracking System (ATS)?

An Applicant Tracking System (ATS) is software that assists HR and recruiters in organizing, managing, searching, and communicating with a large number of candidate job applications. It automates many stages of the hiring process, such as posting job ads, processing applications, and scheduling interviews. But it's more than just a tracking tool - it's a comprehensive solution to several recruitment challenges.

An ATS is particularly beneficial in the home healthcare and hospice industry where the demand for compassionate and skilled caregivers is especially high. It's not just about hiring faster; it's about hiring smarter.

1. Combatting High Turnover Rates in Home Healthcare

The high turnover rates in the home healthcare industry are a major pain point for many providers. This issue isn't just a matter of filling vacancies – it impacts the consistency of patient care and burdens your team with constant recruitment and training. High turnover rates can be significantly reduced through the strategic use of an ATS. An ATS streamlines the hiring process by ensuring candidates are not only qualified but also a good fit for the organization's culture and values. This is crucial for long-term retention. 

The advanced screening capabilities allow for a more precise match between job requirements and candidates' skills. This leads to increased job satisfaction and reduced likelihood of quick turnovers. 

Job seekers are busy, too. They want an easy application, prompt and frequent communication, and transparency and respect throughout the process. An ATS allows candidates to hear from you sooner, schedule interviews on their own time, and stay informed regarding where they stand in your hiring process. 

Home healthcare agencies can use ATS insights to understand patterns related to turnover and address them proactively. This will directly tell you if your retention strategies are informed and effective.

2. Overcoming the Shortage of Skilled Professionals and Caregivers

As the population ages and the demand for in-home care services surges, the gap between the need for qualified caregivers and their availability is growing more severe. This shortage not only compromises the level of care provided to patients but also increases the workload and stress on existing staff, potentially leading to burnout. 

Overcoming this shortage of skilled professionals is not just a matter of staffing efficiency; it's fundamental for sustaining the quality and reliability of home healthcare services.

By automating job postings and efficiently managing applications, an ATS expands the reach of job advertisements, ensuring they are seen by a broader audience. This is particularly crucial in the competitive home healthcare market, where the demand for skilled caregivers often exceeds supply. 

The system's filtering capabilities ensure that only candidates who meet specific qualifications are considered. This improves the quality of the applicant pool and makes the hiring process more efficient.

Additionally, the ATS's capability to facilitate quicker staffing solutions helps agencies respond rapidly to staffing needs.

3. Fostering Staff Engagement in Home Healthcare

In an industry where the emotional and physical demands can be high, engaged staff are more likely to provide compassionate, attentive care. Engaged employees typically exhibit higher morale, better performance, and lower turnover rates. 

For home healthcare providers, actively working to boost staff engagement not only improves the well-being of their employees but also the overall success and reputation of their services. 

Engagement starts the moment someone clicks "apply," and an ATS makes that first impression count. An ATS boosts staff engagement by providing a streamlined and user-friendly application and onboarding experience. This positive early interaction sets the tone for an engaging work environment. It demonstrates the organization's commitment to efficiency and respect for the employees' time and effort. 

Once onboarded, the seamless integration of new hires into the organization's systems further fosters engagement by minimizing administrative hassles and allowing employees to focus on their roles and professional development. 

The ATS also serves as a platform for continuous engagement, offering tools for performance management, feedback, and communication. An ATS helps build a culture of appreciation and open communication by facilitating regular interactions and feedback, which are key components of staff engagement. In this way, an ATS not only helps in attracting and hiring employees but also plays a crucial role in keeping them engaged and committed to the organization.

Turning Home Healthcare Hiring Challenges Around with ATS Solutions

High turnover is like a revolving door in home healthcare, and it's costly. The good news? An Applicant Tracking System (ATS) can help keep that door steady. By matching the right people with the right roles, an ATS reduces the odds of quick exits. It ensures hires are a fit, not just qualified, but also aligned with your practice's mission. And with the ATS analytics, you can spot and fix issues that might be nudging people out the door.

If you're interested in seeing firsthand what using an ATS looks like, watch a demo that explores our Applicant Tracking Feature to see if this is the right option for you and your team. As a bonus, here is a downloadable Hiring Software Checklist to aid in your comparison of software and providers.